GEO vs SEO: The Search Shift Nobody Warned You About (And How to Win)

You’ve probably noticed it yourself. You search something on Google and an AI-written answer appears before any links do. Or you’ve asked ChatGPT something you’d have previously Googled. That shift isn’t a trend — it’s a permanent change in how people find information online. GEO vs SEO — two terms that now define modern search […]